Wolfgang Schewe and the Boutique Hotel Nixe on Rügen

From engineer and ice pioneer to Binz's successful hotelier

Published: March 18, 2025

Wolfgang Schewe stands on the roof of the Hotel am Meer on the island of Rügen and looks out over the Baltic Sea.

A summer morning on the beach promenade, a breeze is blowing across the Baltic Sea, mice are squawking and Wolfgang Schewe is walking to work at the Hotel Am Meer. It is his hotel. He opened it in 1995, even though he was an engineer, not a hotelier, and earned his money as an ice cream wholesaler. Nevertheless, he invested in a hotel. Because Schewe had understood one thing: In pioneering times, you can't be timid. You have to follow your gut instinct.

Wolfgang Schewe with daughter Johanna in the restaurant of the Hotel am Meer with a coffee and both laughing.

Wolfgang Schewe and the next generation

His gut feeling and the development

It was a big project, with 60 rooms, and Schewe says that he slept badly at the time. Deep down, however, he always knew that he would make it. And at the latest when he saw how the first guests felt, it was finally clear to him: he was on the right track.

A room from the inside at the Hotel am Meer in Binz - bed, seating with a view of the promenade

For the good and the beautiful

View into the rooms of the "Hotel Am Meer"

Schewe was and is passionate about his work. Sometimes, during a conversation, he literally runs his fingers over the tabletop, as if something inside him is delighted by the fine grain of the wood.

He always had a special sense for spaces, furniture and materials. But then he graduated in engineering, left the former GDR for political reasons and only returned to his home island of Rügen in 1990.

Fisherman's beach next to the village of Binz on Rügen with plants and stones - the view of the water
The hotelier loves the quiet corners of Binz. The fishing beach for example
The "Nixe" house nestles romantically behind the dune grass in Binz at sunset.
The "Nixe" ducks romantically behind the dune grass in Binz.
The beach and promenade of Binz from the air with the pier and part of the Baltic Sea at sunrise
Unmissably beautiful, the beach and the promenade with the Binzer pier on Rügen

In Binz, Schewe opened a second hotel in 2018: the Boutique Hotel Nixe with a fine spa and first-class restaurant, which he opened in a listed Art Nouveau villa. It is located where the white Binzer Bäder architecture shines brightest: on the beach promenade. Wolfgang Schewe likes the beach promenade, but also the quiet corners of Binz. The fishing beach. The beech forest that begins there and stretches up the coast. But his favorite place is the Blue Moon Lounge, right at the top of the „Hotel Am Meer“, a place for looking outwards and inwards. Just as it should be for a pioneer.

Worth seeing

in Binz on Rügen

32 results

  • © MV-T/Gohlke

    Pier Binz

    • 18609 Binz

    The Binz pier on the Island of Rügen, with a length of 370 meters, is the second longest pier on Rügen after the Sellin pier.

    Read more: "Pier Binz"
  • © Grabowski/luftbildruegen.de

    DJH Youth Hostel Binz

    • Strandpromenade, 18609 Binz

    In the first row in the Baltic resort! The youth hostel is located directly on the beach in the first row in the historic, listed part of the Baltic resort Binz.

    Read more: "DJH Youth Hostel Binz"
  • Kurplatz Binz with event // © Tourismuszentrale Rügen

    Spa square Binz

    • Strandpromenade, 18609 Ostseebad Binz

    The spa square in Binz - the center of the Binz beach promenade.

    Read more: "Spa square Binz"
  • Suite Hotel Binz Außenansicht // © Hotel Vier Jahreszeiten Binz GmbH

    Suite Hotel Binz

    • Zeppelinstraße, 18609 Binz

    The Suite Hotel Binz offers especially for families a wide range of sports, wellness and enjoyment in the immediate vicinity of the Baltic Sea.

    Read more: "Suite Hotel Binz"
  • © MV-T/Tiemann

    Hotel Four Seasons Binz

    • Zeppelinstraße, 18609 Binz

    The most important data at a glance: 76 hotel rooms and suites, 42 apartments- centrally located in the historic center of Binz, only 100 meters to the beach, three restaurants (one of which is a star restaurant), terrace cafe & hotel bar, 710 sqm wellness: swimming pool, sauna area, beauty and fitness area.

    Read more: "Hotel Four Seasons Binz"
  • Binzer Spa Railway // © Tourismuszentrale Rügen

    Jagdschlossexpress + Binz Spa Railway

    • Rondell an der Seebrücke, 18609 Binz

    Welcome to the Jagdschlossexpress in the Baltic resort Binz on the Island of Rügen.

    Read more: "Jagdschlossexpress + Binz Spa Railway"
  • Außenansicht mit Terrasse // © Strandhotel zur Promenade

    Beach Hotel on the Promenade

    • Strandpromenade, 18609 Binz

    Strandhotel zur Promenade & Restaurant Filou am Meer – A Vacation Right on the Baltic Sea

    Read more: "Beach Hotel on the Promenade"
  • Außenansicht des Granitzhauses // © Bildarchiv Biosphärenreservatsamt-Südost-Rügen

    The “Granitzhaus“ and exhibition

    • Open today
    • Jagdschloss Granitz, 18609 Binz

    Since 2004, the former forester’s and guest house of the “Fürsten zu Putbus“ houses a visitor centre about the UNESCO biosphere reserve “Südost-Rügen“.

    Read more: "The “Granitzhaus“ and exhibition"
  • Hoteleingang // © DSR Hotel Holding

    A-ROSA Hotel Ceres by the Sea - Adults Only

    • Strandpromenade, 18609 Binz

    This design hotel impresses with its fantastic location right by the sea on the Island of Rügen, not far from the Binz pier, and offers stylish wellness facilities and panoramic views from almost every room.

    Read more: "A-ROSA Hotel Ceres by the Sea - Adults Only"
  • Außenansicht Hotel Villa Schwanebeck // © Franke

    Hotel Villa Schwanebeck

    • Margaretenstrasse, 18609 Binz

    The cozy-small hotel is a Binz-typical bathing style villa, it is quietly and centrally located in Alt-Binz, only 50 m to the famous beach promenade. Spacious double rooms, small suites and single rooms available.

    Read more: "Hotel Villa Schwanebeck"
  • Rescue tower Binz

    • Strandpromenade (Strandzugang 6), 18609 Ostseebad Binz

    A romantic place for "yes" sayers. The rescue tower at beach access 6 in Binz on the island of Rügen.

    Read more: "Rescue tower Binz"
  • Rezeption // © Ralf Haug

    freestyle

    • Zeppelinstraße, 18609 Binz

    Boutique hotel in Binz on Rügen, 21 rooms, starred restaurant, wellness area, 300m to the sea.

    Read more: "freestyle"
  • Genusswerkstatt Binz - restaurant on the 5th floor of the Rugard Thermal Strandhotel // © Hotel Arkona Dr. Hutter eK

    Pleasure workshop Binz

    • Temporarily closed
    • Strandpromenade, 18609 Binz

    Enjoy with sea view on the Island of Rügen. Gourmet chef Robert Schindler inspires in his Genusswerkstatt with an exquisite Nordic-seasonal cuisine on the 5th floor of the Rugard Thermal Strandhotel with a view of the sea and the chalk coast.

    Read more: "Pleasure workshop Binz"
  • Haus des Gastes Binz // © Tourismuszentrale Rügen

    Baltic resort Binz municipality spa administration

    • Open today
    • Heinrich-Heine-Straße, 18609 Binz

    The spa administration of the municipality Baltic resort Binz is located in the Haus des Gastes. There you will find the tourist information, event rooms, the wedding room, a game room, a reading corner and public internet access.

    Read more: "Baltic resort Binz municipality spa administration"
  • Protestant Church Binz

    • Bahnhofstraße, 18609 Binz

    The Protestant church in Binz is situated on a hill and surrounded by beech forest.

    Read more: "Protestant Church Binz"

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