Wolfgang Schewe and the Boutique Hotel Nixe on Rügen

From engineer and ice pioneer to Binz's successful hotelier

Published: March 18, 2025

Wolfgang Schewe stands on the roof of the Hotel am Meer on the island of Rügen and looks out over the Baltic Sea.

A summer morning on the beach promenade, a breeze is blowing across the Baltic Sea, mice are squawking and Wolfgang Schewe is walking to work at the Hotel Am Meer. It is his hotel. He opened it in 1995, even though he was an engineer, not a hotelier, and earned his money as an ice cream wholesaler. Nevertheless, he invested in a hotel. Because Schewe had understood one thing: In pioneering times, you can't be timid. You have to follow your gut instinct.

Wolfgang Schewe with daughter Johanna in the restaurant of the Hotel am Meer with a coffee and both laughing.

Wolfgang Schewe and the next generation

His gut feeling and the development

It was a big project, with 60 rooms, and Schewe says that he slept badly at the time. Deep down, however, he always knew that he would make it. And at the latest when he saw how the first guests felt, it was finally clear to him: he was on the right track.

A room from the inside at the Hotel am Meer in Binz - bed, seating with a view of the promenade

For the good and the beautiful

View into the rooms of the "Hotel Am Meer"

Schewe was and is passionate about his work. Sometimes, during a conversation, he literally runs his fingers over the tabletop, as if something inside him is delighted by the fine grain of the wood.

He always had a special sense for spaces, furniture and materials. But then he graduated in engineering, left the former GDR for political reasons and only returned to his home island of Rügen in 1990.

Fisherman's beach next to the village of Binz on Rügen with plants and stones - the view of the water
The hotelier loves the quiet corners of Binz. The fishing beach for example
The "Nixe" house nestles romantically behind the dune grass in Binz at sunset.
The "Nixe" ducks romantically behind the dune grass in Binz.
The beach and promenade of Binz from the air with the pier and part of the Baltic Sea at sunrise
Unmissably beautiful, the beach and the promenade with the Binzer pier on Rügen

In Binz, Schewe opened a second hotel in 2018: the Boutique Hotel Nixe with a fine spa and first-class restaurant, which he opened in a listed Art Nouveau villa. It is located where the white Binzer Bäder architecture shines brightest: on the beach promenade. Wolfgang Schewe likes the beach promenade, but also the quiet corners of Binz. The fishing beach. The beech forest that begins there and stretches up the coast. But his favorite place is the Blue Moon Lounge, right at the top of the „Hotel Am Meer“, a place for looking outwards and inwards. Just as it should be for a pioneer.

Worth seeing

in Binz on Rügen

31 results

  • Exterior view of the Granitzhaus // © Bildarchiv Biosphärenreservatsamt-Südost-Rügen

    The “Granitzhaus“ and exhibition

    • Jagdschloss Granitz, 18609 Binz

    Since 2004, the former forester’s and guest house of the “Fürsten zu Putbus“ houses a visitor centre about the UNESCO biosphere reserve “Südost-Rügen“.

    Read more: "The “Granitzhaus“ and exhibition"
  • Appartementhaus Villa Jagdschloss // © Pflug Julian

    Villa Jagdschloss

    • Putbuser Str., 18609 Ostseebad Binz

    Family-run apartment villa in a quiet, top location. The lovingly furnished apartments are first-class equipped and offer pure relaxation.

    Read more: "Villa Jagdschloss"
  • Aussenansicht // © nymphe strandhotel & apartments GmbH & Co. KG

    nymph beach hotel & apartments

    • Strandpromenade, 18609 Ostseebad Binz

    Visit the nymphe strandhotel & apartments in the Baltic resort Binz and spend relaxing days with bathing romance and the sound of the sea. On the seemingly endless sandy beach, you can brush off everyday life with a fresh Baltic Sea breeze.

    Read more: "nymph beach hotel & apartments"
  • © MV-T/Tiemann

    Hotel Four Seasons Binz

    • Zeppelinstraße, 18609 Binz

    The most important data at a glance: 76 hotel rooms and suites, 42 apartments- centrally located in the historic center of Binz, only 100 meters to the beach, three restaurants (one of which is a star restaurant), terrace cafe & hotel bar, 710 sqm wellness: swimming pool, sauna area, beauty and fitness area.

    Read more: "Hotel Four Seasons Binz"
  • Ferienhaus Binz // © www.binz-ferienhaus.de

    Vacation home Binz

    • Rabenstrasse, 18609 Binz

    Beachfront, quietly located vacation home for 6 people in the Baltic resort Binz on the Island of Rügen. This house has three bedrooms, two bathrooms, kitchen-living room, terrace and balcony and is perfect for a family vacation.

    Read more: "Vacation home Binz"
  • Spa square Binz

    • Strandpromenade, 18609 Ostseebad Binz

    The spa square in Binz - the center of the Binz beach promenade.

    Read more: "Spa square Binz"
  • A-ROSA Kurhaus Binz

    • Strandpromenade, 18609 Binz

    You don't have to travel far to find something special - the A-ROSA Kurhaus Binz welcomes you directly on the beach promenade and its famous pier, where you can enjoy top gastronomy, a stylish ambience and a feel-good wellness area, combining modern comfort with traditional charm.

    Read more: "A-ROSA Kurhaus Binz"
  • Das Loev Hotel Rügen befindet sich zentral im Ortskern von Binz, 50m vom Strand entfernt. // © Loev Hotel Rügen, Mirko Boy, Hadiko Creativ Media

    Brasserie & Bar Loev

    • Hauptstraße, 18609 Binz

    The Brasserie & Bar at the Loev Hotel Rügen is located directly on the main promenade of Binz, only 50m from the pier. Excellent cuisine, high-quality wines and spirits as well as delicious cocktails can be enjoyed here in a relaxed atmosphere. Live music evenings and SKY TV sports broadcasts can be experienced in the Loev Bar.

    Read more: "Brasserie & Bar Loev"
  • Pension Sanddorn & Café Carlsson // © Pension Sanddorn

    Pension Sanddorn with "Café Carlsson's" & store

    • Putbuser Straße, 18609 Ostseebad Binz

    Like the glowing berry on the sea buckthorn branch... In the middle of the historic center of Binz, you will find our, after extensive new construction in 2008, in the modern spa style shining Pension Sanddorn.

    Read more: "Pension Sanddorn with "Café Carlsson's" & store"
  • Exterior view Hotel Merkur // © MV-T

    Hotel Merkur and Villa Asta

    • Schillerstraße, 18609 Binz

    Hotel Merkur was built in the style of classic resort architecture at the turn of the century.

    Read more: "Hotel Merkur and Villa Asta"
  • Restaurant Rialto // © Aparthotel Rialto & Hotel Esplanade

    Aparthotel Rialto & Hotel Esplanade

    • Hauptstrasse, 18609 Binz

    Spend relaxing vacations with Italian hospitality in the spacious rooms and apartments not far from the pier of Binz. Most of them are located on the lake side, have a balcony and allow you to enjoy a fantastic view of the Baltic Sea.

    Read more: "Aparthotel Rialto & Hotel Esplanade"
  • Pleasure workshop Binz

    • Temporarily closed
    • Strandpromenade, 18609 Binz

    Enjoy with sea view on the Island of Rügen. Gourmet chef Robert Schindler inspires in his Genusswerkstatt with an exquisite Nordic-seasonal cuisine on the 5th floor of the Rugard Thermal Strandhotel with a view of the sea and the chalk coast.

    Read more: "Pleasure workshop Binz"
  • Haus des Gastes Binz // © Tourismuszentrale Rügen

    Baltic resort Binz municipality spa administration

    • Open today
    • Heinrich-Heine-Straße, 18609 Binz

    The spa administration of the municipality Baltic resort Binz is located in the Haus des Gastes. There you will find the tourist information, event rooms, the wedding room, a game room, a reading corner and public internet access.

    Read more: "Baltic resort Binz municipality spa administration"
  • Jewel with sea view - the nixe boutique hotel in a listed art nouveau villa on the Binzer beach promenade // © Kurverwaltung Binz/ Christian Thiele

    nixe Boutiquehotel & Spa

    • Strandpromenade, 18609 Ostseebad Binz

    Lifestyle, wellness and fine dining in the historic ambience of a seaside style villa directly on the beach promenade of Binz

    Read more: "nixe Boutiquehotel & Spa"
  • Pier Binz

    • 18609 Binz

    The Binz pier on the Island of Rügen, with a length of 370 meters, is the second longest pier on Rügen after the Sellin pier.

    Read more: "Pier Binz"

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