A summer morning on the beach promenade, a breeze is blowing across the Baltic Sea, mice are squawking and Wolfgang Schewe is walking to work at the Hotel Am Meer. It is his hotel. He opened it in 1995, even though he was an engineer, not a hotelier, and earned his money as an ice cream wholesaler. Nevertheless, he invested in a hotel. Because Schewe had understood one thing: In pioneering times, you can't be timid. You have to follow your gut instinct.

Wolfgang Schewe and the next generation
His gut feeling and the development
It was a big project, with 60 rooms, and Schewe says that he slept badly at the time. Deep down, however, he always knew that he would make it. And at the latest when he saw how the first guests felt, it was finally clear to him: he was on the right track.

For the good and the beautiful
View into the rooms of the "Hotel Am Meer"
Schewe was and is passionate about his work. Sometimes, during a conversation, he literally runs his fingers over the tabletop, as if something inside him is delighted by the fine grain of the wood.
He always had a special sense for spaces, furniture and materials. But then he graduated in engineering, left the former GDR for political reasons and only returned to his home island of Rügen in 1990.



In Binz, Schewe opened a second hotel in 2018: the Boutique Hotel Nixe with a fine spa and first-class restaurant, which he opened in a listed Art Nouveau villa. It is located where the white Binzer Bäder architecture shines brightest: on the beach promenade. Wolfgang Schewe likes the beach promenade, but also the quiet corners of Binz. The fishing beach. The beech forest that begins there and stretches up the coast. But his favorite place is the Blue Moon Lounge, right at the top of the „Hotel Am Meer“, a place for looking outwards and inwards. Just as it should be for a pioneer.
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©© Franke Hotel Villa Schwanebeck
- Margaretenstrasse, 18609 Binz
The cozy-small hotel is a Binz-typical bathing style villa, it is quietly and centrally located in Alt-Binz, only 50 m to the famous beach promenade. Spacious double rooms, small suites and single rooms available.






